Hi,

Is there anyone out there who might be able to advise as to why my CTR is so low on my blog? I'm told that 4% is a typical CTR but mine is a poor 0.4%

Please let me know if you need more details.

thanks

Martin

4% seems high to me.

1% seems more realistic for a click through.

It depends a lot on your audience too, some groups will click, others will google it instead or just ignore it.

That and a lot of a tech audience use ad-block or similar, so never see the ads.

Yeah, 4% seems way high. I don't know what period this is over and there's been a few blogs/sites that have phased in and out since I first started using Adsense (most notably, last year I put it on a mate's car forum that I host as a favour for him which has brought the page views way up recently) but I'm not even getting anywhere near the 1% above.

edit - Briskoda has ****ed up the nice table I had in the post area, but essentially off 388k page views, there's been 370 clicks, or 0.1% CTR

Product Page views Clicks Page CTR CPC Page RPM Estimated earnings

AdSense for Content

388,369

370

0.10%

£0.62

£0.59

AdSense for Search

1,910

20

1.05%

£0.21

£2.19

AdSense API Referral Bounty

355

3

0.85%

£0.00

£0.00