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Cherished number: dealership using number plate for 'free' advertising

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The same regulations cover the UK. 

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  • Your comments/ opinions are missing the point.    The point is that It's my car, i paid for the plates (the plates are not the ones that came with the car) and I didn't give my permission fo

  • It's just some text on a plate... as an advertising medium I'd hazard a guess it's quite poor too.  If I wanted something different I'd remove the fitted plates and change them (which I usually d

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5 hours ago, exaudi said:

Your comments/ opinions are missing the point. 

 

The point is that It's my car, i paid for the plates (the plates are not the ones that came with the car) and I didn't give my permission for the plate maker to advertise its business free of charge on my car. 

 

The plates would not be deemed illegal: use of a lip plate is outside the regulations. 

 

What you do not know and frankly none of your business is that my cherished number doubles as an advertisement for my business and has done successfully for more than 45 years.  Even if I wanted to put my website address on my car number plate I couldn't because the only legal space to do so had been taken by a business that is nothing to do with me and which had the cheek to add its details without my permission. 

 

As far as i am concerned, it is a matter of principle and since it is my principle I am entitled to restrict it to some things and not others. 

 

No, I get the point.....[Redacted]

I get that you "see no reason why" on a lot of things, seemingly because you just don't want to understand and appreciate the rest of the world's perspective on things, and that you expect the world to be the way you want it without you having to make the effort and tell it so in advance... My wife is a bit like that. It's hilarious! :D


I work for a large company. 35,000 employees, and we're a well-known name. Consequently, we have a lot of stuff with our logos and slogans plastered all over it. If you look reeeeeeeeeeeeeeeeal close at every single item, you'll find that each will also bear the name and website of whoever manufactured and/or printed our logo on the item. It's standard practice throughout the world. I see no reason why you should feel justified in getting your knickers in a twist just because you don't like how the rest of the world works.

 

If you want to break it down to the basics - Did you make the company aware, *before* they started the work, that you officially and formally did not grant them express permission to do what is regarded as standard practice within their industry?

If not... tough. You failed to specify a non-standard element of the work, so you have no grounds for complaint.

Edited by john999boy
Redaction

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1 hour ago, Ttaskmaster said:

 

No, I get the point..... [Redacted]

I get that you "see no reason why" on a lot of things, seemingly because you just don't want to understand and appreciate the rest of the world's perspective on things, and that you expect the world to be the way you want it without you having to make the effort and tell it so in advance... My wife is a bit like that. It's hilarious! :D


I work for a large company. 35,000 employees, and we're a well-known name. Consequently, we have a lot of stuff with our logos and slogans plastered all over it. If you look reeeeeeeeeeeeeeeeal close at every single item, you'll find that each will also bear the name and website of whoever manufactured and/or printed our logo on the item. It's standard practice throughout the world. I see no reason why you should feel justified in getting your knickers in a twist just because you don't like how the rest of the world works.

 

If you want to break it down to the basics - Did you make the company aware, *before* they started the work, that you officially and formally did not grant them express permission to do what is regarded as standard practice within their industry?

If not... tough. You failed to specify a non-standard element of the work, so you have no grounds for complaint.

 

 

if you read the op then I asked "I'd be interested in what others think about a Skoda dealer expecting buyers to advertise without permission the dealership business free of charge. "

 

I did not ask what you thought of my views on the subject.  

 

--

 

"Did you make the company aware, *before* they started the work, that you officially and formally did not grant them express permission to do what is regarded as standard practice within their industry?" No I didn't - it never crossed my mind to do so because it wasn't until this experience that I had ever heard of lip plates. Every car I''ve bought since the 1970s - approximately 20, of which 14 or so were Audis  - the number plates made and supplied by the various dealerships have never included the dealership advertising. 

 

 

Edited by john999boy
Redaction

1 hour ago, exaudi said:

 

 

if you read the op then I asked "I'd be interested in what others think about a Skoda dealer expecting buyers to advertise without permission the dealership business free of charge. "

 

I did not ask what you thought of my views on the subject.  

 

--

 

"Did you make the company aware, *before* they started the work, that you officially and formally did not grant them express permission to do what is regarded as standard practice within their industry?" No I didn't - it never crossed my mind to do so because it wasn't until this experience that I had ever heard of lip plates. Every car I''ve bought since the 1970s - approximately 20, of which 14 or so were Audis  - the number plates made and supplied by the various dealerships have never included the dealership advertising. 

 

 

 

I know what you asked, but the question itself is loaded with your own presuppositions and, as such, your views are inseparable from it.

You cannot have an opinion on the situation as presented, if it is not presented without bias. You should have first asked whether we agree that it is advertising in the first place, followed by asking whether we agree with your perspective on the matter, before finally asking what we think of the situation if the first two premises are found in the affirmative.

 

As I believe I made clear enough, I find that the subtle and discrete use of a website is in no way intended to be advertising in any useful way, and that I find several other justifiable and unrelated uses for including the website (some already mentioned), I therefore have no problem with the dealer or plate manufacturer including their business details on something they have produced.

 

As for the history of your car ownership - That is not really relevant because times change, as do laws, and ignorance of them does not prevent them from still affecting you.

 

I always let the dealer put the new registration plates on and then change to my own private (pressed metal) plate after delivery.

 

It's no problem to do the instant change over on the Internet.

 

It saves me around £15 as I'm going to need the originals when I sell / trade-in.

 

I do insist however that the plates are not fitted by drilling any metal on the vehicle.

Edited by Berisford

6 minutes ago, Berisford said:

the plates are not fitted by drilling any metal on the vehicle

That's not going to stop someone drilling a (plastic) front bumper.

6 minutes ago, KenONeill said:

That's not going to stop someone drilling a (plastic) front bumper.

I'm not worried by the plastic being drilled inasmuch as the plates I take off and store will simply go back into the same holes - it's when the monkeys drill the tailgate I get wound up, especially if there's dedicated fixings already there and the monkey is too lazy to measure...........

 

On 15/06/2021 at 18:38, e-Roottoot said:

ARNOLD CLARK do not only put a big yellow sticker on the cars they have ARNOLD CLARK on the Reg Plates and just to be sure they are noticed they are often on squint.

http://briskoda.net/forums/topic/348797-arnold-clarke-stickers

Still some might spell the surname wrong.

 

http://briskoda.net/forums/topic/398828-removing-dealer-stickers

 

 

Argh AC stickers, George you'll give me twitches!!

 

A mate of mine lost it in an AC forecourt when they kept putting stickers on his car when it was in for warranty work. It was a Fiat Brava so it was in quite a lot.

  • 1 year later...

Apologies for bringing an old thread up. My Skoda Octy has those lipped plates with the name of the dealer I bought it from. Talk of free advertising has me wondering. What would be the cheapest and legal way to cover said dealer's name on the lipped part of the plate? Black tape? Ordering a new set of plates entirely? 

 

As for the subject itself, it is annoying but not a new thing. Arnold Clark often places yellow stickers with their logo on the back window (As I noted as a previous customer) and other garages often do the same. However it doesn't take much effort to remove them. A few sessions with the pressure washer wore them out and none of their technicians replaced them in my experience. 

It's only £16 for a new set of plates from eBay 

1 hour ago, john999boy said:

It's only £16 for a new set of plates from eBay 

Are they to road legal standards? (With the makers name and address etc) 

Perfectly legal and a lot easier to purchase then I previously remember. No additional documents needed to be sent.

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